I met up with one of my friends at Facebook yesterday and he told me he and the rest of the company had been celebrating Facebook hitting 100Million users all day. Zuckerberg took everyone out to a lawn in Palo Alto and gave a Jobsian “100M users isn’t just a company, its a movement” type of speech. Here’s an article with Dave Morin tweeting the news.
I post this because there are still some people in Higher Ed or K-12 that think Facebook is a fad, or that Facebook is for kids, or that students will jump ship as soon as adults get on. Facebook’s fastest growing segment in the US is those over 35. Some days they get .5 million new users a day. Facebook will be bigger than Myspace in about a month or two, and it is infinitely more scalable and usable. The site has engagement and retention rates that beats the absolute pants off of any other site on the web. Facebook is not going anywhere. Hands down.